Archive | May, 2012

McBeer? Fast Food Chains Testing Out Beer Sales

In an idea that is sure to die before it if really starts, I present the antithesis to the Brewpub model: shitty beer with shitty food. Oh, where do I get off, I love both of those things in moderation, but it’s still a bad idea. Select U.S. cities have been chosen for this pilot […]

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Ontario Craft Beer Week – June 17 – 23

May 24 weekend almost over, what do beer drinkers have to look forward to? Well, as many know by now, Ontario Craft Beer Week kicks off on Father’s Day, spanning from June 17 – 23, 2012. Events will be taking place all over Ontario, including Toronto’s fair share. Obviously a great way to check out Ontario […]

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Double Trouble Brewing Co. Wants to go National – From the Start

                  This is an interesting story. Double Trouble Brewing Co. is using the benefits of licence brewing to introduce their flagship Hops and Robbers IPA (Oh yeah! another silly hop oriented name!) on a National basis – Well at least in Ontario and Western Canada – over […]

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Muskoka and Amsterdam take over Toronto Indy Sponsorship from Labatt

          How did two Ontario Craft Breweries take over Labatt in the Toronto Indy Sponsorship? Sorry, just let me take a sip of this Amsterdam Boneshaker (Holy shit that’s hoppy, but I bet it’ll be the blonde at Indy). Well it might have more to do with Labatt deciding to sit […]

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Ontario Brewing Awards Recap: From the Guy that Wasn’t there…

But wishes he was. First, take a look at the winners. Yup there’s lots of them. 167 contesting beers  from 33 breweries vying for Gold, Silver or Bronze in over 20 categories. And now you’ve got a good start to you May 24 drinking list.           A few of the many […]

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LCBO Report Underscores the Craft Beer Boom in Ontario

Today the LCBO released its 2011-12 financials and guess what? Ontario Craft Beer led all product segments in growth, with 45% increased sales. To put that in perspective, VQA wines rose 9%. I think that this has little to do with changing tastes and is simply a result of the fact that LCBO has started selling Ontario Craft Beer. Indeed, its been an underserved […]

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Kensington Makes a Good Beer…But We All Knew That

Kensington Brewing Co.’s 1 year birthday party was a success (my standard of success of course being that I got to drink good beer on a Tuesday).  Being a suit, I arrived slightly late to the game, but I was able to reaffirm a few points: 1. The Augusta Ale is damn good and, as you […]

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Kensington Brew Party, Coke Beer and MooseHead’s Sweet Ride

Tonight is Kensington Brewing Company’s one year anniversary at WVRST. Celebrating neighborhood beer at its finest and great sausages. Sounds like the perfect recipe for beauty Tuesday and an unproductive Wednesday. Check the Facebook page. Coca Cola is re-entering the beer market, obviously acquiring Fosters’ Fijan Brew Division, among others. Interesting move? I guess not, but maybe they are recognizing what I already […]

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Winnipeg Jets Fan Brew

We all know how pumped Winnipeg was to get the Jets back, and those who visited the Gateway of the West this winter may have seen that Budweiser commemorated the return of the NHL franchise by releasing Budweiser Fan Brew: Budweiser, but made with Winnipeg water (Insert joke here). Here’s how it worked: Budweiser poured […]

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Chick Beer – Tapping Into Female Market or Just Stupid? You Guessed It.

Well, I think the branding says it all.               Apparently “Chick Beer” isn’t doing so well. Shock, I know. The proprietors of this self proclaimed light craft beer claim that “woman are clamoring for a beer to call their own.” Really? I think that Julia Herz, along with many other woman, would have something to […]

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