Tag Archives: chick beer

Chick Beer – Tapping Into Female Market or Just Stupid? You Guessed It.

Well, I think the branding says it all.               Apparently “Chick Beer” isn’t doing so well. Shock, I know. The proprietors of this self proclaimed light craft beer claim that “woman are clamoring for a beer to call their own.” Really? I think that Julia Herz, along with many other woman, would have something to […]

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